Sail Away with Petit Bateau

Petit Bateau ("Little Boat" in English) the most loved French children's clothing brand for 120 years open it's first branch in the Philippines at the East Wing of Shangri-La Plaza last April and last August 3, Petit Bateau officially opened its flagship store in SM Aura.

Petit Bateau, SM Aura

Over the years, Petit Bateau’s authenticity, attention to detail and fine craftsmanship have earned them the loyalty of discerning mothers for generations. “Petit Bateau is a brand driven by the excellence of quality. It’s also an emotional brand. People call it 50% of cotton and 50% of love!”shares Ms. Jing Jin, Petit Bateau Asia Pacific Manager.

The brand has also been designing day-wear for adults since 1995.

As cotton specialists, Petit Bateau wraps babies up in softness and comfort from their very first breath. Its underwear and nightwear carry the Oeko-Tex standard 100 eco-label. This exacting European label ensures that apparel is safe for the skin and non-hazardous to kids’ health.

To celebrate the opening of Petit Bateau's flagship store and their 120 years of time fashion and comfort, the media and bloggers were treated to a fashion show of their 2013 Spring-Summer Collection.